Rauw Alejandro
Despacito from Puerto Rican singer Luis Fonsi The song, as well as Daddy Yankee became the song that was streamed the most within less than six weeks. In 2017, the song Despacito, a mixture of reggaeton with pop music has not just brought fresh focus to reggaeton, but also increased interest in Latin music. The Billboard Top 100 featured two songs in Spanish mostly, and four tracks in 2016. In 2017, at the peak of the popularity of Despacito the track was one of 19 that mainly Spanish made it to the Billboard Top 100. The year 2020 will see it will have 41 hits that fall into this category. In the wake of Justin Bieber released his bilingual remix of Despacito in the year 2017 famous artists started to work with reggaeton musicians. Drake and Bad Bunny were part of a team on MIA (2018) and Madonna joined forces with Maluma to record Medellin in the year 2019. From the beginning of the year 2020, some musicians from reggaeton protested that the genre was heading towards the more mainstream. Rauw Alajandro is a part of a new generation that aims to change the direction of. Incorporating elements of electronic dance music, as well as various other genres was a typical procedure.





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